Viver Health: Brand and Marketing Refresh
Viver Health delivers proven education solutions across Pharma/Biotech, Healthcare and Employers. For more than a decade, they have produced unique health and wellness educational materials and multi-channel experiences designed to inspire patient-provider engagement and improve patient outcomes, as well as improve employee health and well-being.
Trajectory was engaged to accelerate business opportunities through a refresh of all brand and marketing touchpoints.
Refreshed brand design, Viverhealth.com website and sales presentations, along with new sales package to send to high-potential prospects across markets to build interest in Viver Health’s evidence-based guides/custom programs and entice next step in sales funnel.
New brand and marketing efforts launched Q1 2022, with immediate uptick in prospective client meetings across pharma/biotech and employers.
- Sharpened Brand Strategy Elements: Value Proposition, Positioning, Messaging
- Viver Health Website: content, design, development
- Sales Presentations
- LinkedIn Advertising Campaigns
- Physical Sales Package: concepts, structure, letter and sales materials, call-to-actions