The power of Twitter – brain surgeons and students tweeting real time during operation
Tremendous example of the power of Twitter. Watch this abc news report of surgeons tweeting real time with medical students and residents as they perform brain surgery at Henry Ford Hospital.
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I'm President of Trajectory. We re-energize businesses across the health continuum by helping our clients to imagine and create new value. Before Trajectory, I was EVP Management Board member at Interbrand, the world's most influential brand consultancy. I've also held senior level marketing positions at Faberge, L'Oreal and Beiersdorf.


